This was a temporary exhibit that required strong project management skills to deliver it within a tight timeline and budget. Given that it was a March Break exhibit, the content and design had to appeal to a wide age-range of visitors.
Because the exhibit panels where placed in a number of locations throughout the Maritime Museum of the Atlantic, the eye catching mastheads where placed at the top of all of the interpretive panels to helped visitors quickly locate the exhibits. An integrated wayfinding signage system, specific to the SeaMonsters exhibit, was also critical to the success of this exhibit.
I was also responsible for developing the exhibit marketing materials including bill board graphics, banners, rackcards and other print and on-line advertising. The masthead was an important brand element on all these promotional materials.